The WIM Awards, created by Ade Onilude and hosted by Daryl Fielding Vice President of Marketing Kraft Foods Europe, was an event dedicated to the celebration of successful women in the world of business, namely, in marketing. The May Fair Hotel was the perfect setting for a sophisticated approach to the importance of women in the marketing profession, so the evening of Thursday 3rd November went down well with those who attended. Professionals took the opportunity to network and create new business. Attendees applauded those receiving awards, spread across several categories, with trophies shaped like a star - "the timeless symbol of leadership". The event was a great success, running for a second year. WinkBall reporters interviewed attendees with marketing in mind, focusing on women's presence in business, as well as those shortlisted for an award and subsequent winners.